The mandate of Sun Shine, is to promote traditional Chinese culture and products with historical value. The store’s imported products have been carefully sourced, and some featured products have historical value. The store showcases a variety of handicrafts made by natural materials. The awarded boutique store at Heritage Town sells cultural specialty products and insists on the importance of face-to-face interaction and immersive experience in store, so that customers can learn and visually experience the actual products before their purchase. The Sun Shine team will explain the meaning, stories, and symbolization behind each cultural product to customers, in order to help them understand the significance and true values of cultural products.